Glossary

E-E-A-T

Experience, Expertise, Authoritativeness, Trustworthiness — the qualities evaluators use to judge content, especially where money or advice is at stake.

What it means for a site you run

For topics where a wrong answer costs the reader — health, finance, business decisions — pages that show who wrote what, on what basis, with what sources, tend to be rewarded. You cannot fake E-E-A-T with markup; you build it with verifiable content.

How Blogotter relates

Each draft carries where its sources came from and how they scored, so the basis of an article is auditable — one ingredient of trustworthiness, and one the publication verifier can check on the live page.

Start with one site and see a week of it.

Connect a site, let the planner fill the calendar, and read the drafts before anything goes anywhere near your publish endpoint.

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